by Ashley Hart | Feb 28, 2022 | Blog, Website Tips
While it can seem like a good idea to have as many options available for your visitors when they’re on your website, it can actually push them away. The navigation menu on your website is one of those places that can make the difference between a visitor turning into... 
by Ashley Hart | Feb 21, 2022 | Marketing Tips, Website Tips
It is so important to collect reviews. There are concrete benefits that customer reviews bring for a business, along with downsides of failing to collect them. Your business is only as good as your reputation and your reputation (social capital) is most easily... 
by Ashley Hart | Feb 14, 2022 | Blog, Website Tips
Why website speed is important Humans are impatient, especially when they’re on the internet. If your web page takes too long to load, your visitor could easily lose interest and click away to another website that’s faster. You want to avoid a slow loading page... 
by Ashley Hart | Jan 24, 2022 | Marketing Tips, Website Tips
SEO is about more than just building links to your website and hoping that Google will rank you highly in the search engines. There are many elements that you need to have in place on your website too. This is commonly known as ‘on-page SEO’. We’re... 
by Ashley Hart | Jan 10, 2022 | Marketing Tips, Website Tips
But first, what is a VIP Program? A VIP program is a loyalty and rewards program for your customers. An example of a VIP program, is Sephora’s Beauty Insider program. Sephora’s Keys to their VIP Program include exclusive products, experiential rewards, and... 
by Ashley Hart | Jan 3, 2022 | Marketing Tips, Website Tips
Pop-ups are an effective marketing tool and can generate a lot of email signups for businesses. However, when used incorrectly they can have the alternate effect of scaring away a potential customer. You don’t want to run the risk of losing out on a potential...
