by Ashley Hart | Dec 27, 2021 | Blog, Marketing Tips
I’m going to walk through what split testing is, why split testing is beneficial and how it works. What is Split Testing? The basic concept of split testing is where two variations of a page are tested to see which performs better. The usual testing option would... 
by Ashley Hart | Dec 20, 2021 | Blog, Marketing Tips
When you’re planning your marketing content, it can be difficult to know where to begin. There are lots of helpful blog articles out there showing you how to get started, and how to make most of your content marketing. But what about the pitfalls that can come... 
by Ashley Hart | Dec 13, 2021 | Blog, Marketing Tips
You might be reading the term “keywords” and already planning to shut it out of your mind, but stay a while and read on. Keywords can be confusing, and many business owners prefer to leave them entirely in the hands of their SEO experts. While this is of... 
by Ashley Hart | Dec 6, 2021 | Blog, Marketing Tips
Welcome emails are an important first step in creating the relationship between you and your customer. They help a new subscriber to understand what is coming next and what benefits they will gain. We’re going to talk through what makes welcome emails so... 
by Ashley Hart | Nov 15, 2021 | Blog, Marketing Tips
I’m sure you’ve hear it a thousand times, but the importance of engagement on social media is still an important marketing strategy, which can be difficult to achieve, especially with so many brands jostling for attention. Many brands make the mistake of... 
by Ashley Hart | Nov 8, 2021 | Marketing Tips, Website Tips
SEO is comprised of 3 main components; on-page SEO, link connections, and content (check out the SEO Services Page for more details). Definitions On-page SEO is just what it sounds like, SEO that is on your webpage. For example, technical improvements, copy...
