by Ashley Hart | Feb 28, 2022 | Blog, Website Tips
While it can seem like a good idea to have as many options available for your visitors when they’re on your website, it can actually push them away. The navigation menu on your website is one of those places that can make the difference between a visitor turning into...
by Ashley Hart | Feb 14, 2022 | Blog, Website Tips
Why website speed is important Humans are impatient, especially when they’re on the internet. If your web page takes too long to load, your visitor could easily lose interest and click away to another website that’s faster. You want to avoid a slow loading page...
by Ashley Hart | Feb 7, 2022 | Blog, Marketing Tips
Many business owners find the idea of planning their content an overwhelming prospect. In this blog post, we are going to show you how to create a content calendar. If there’s anything more difficult than creating content, it’s planning it out. Many business owners...
by Ashley Hart | Jan 17, 2022 | Blog, Marketing Tips
But first, what is an onboarding sequence? And why is it important? An onboarding email sequence is used after someone has made a purchase. It is very important for every business to have an effective onboarding sequence because this is the first interaction with...
by Ashley Hart | Dec 27, 2021 | Blog, Marketing Tips
I’m going to walk through what split testing is, why split testing is beneficial and how it works. What is Split Testing? The basic concept of split testing is where two variations of a page are tested to see which performs better. The usual testing option would...
by Ashley Hart | Dec 20, 2021 | Blog, Marketing Tips
When you’re planning your marketing content, it can be difficult to know where to begin. There are lots of helpful blog articles out there showing you how to get started, and how to make most of your content marketing. But what about the pitfalls that can come...