My Blog

I like to share helpful tips for my clients (and anyone reading), explore new tech tools, and give you a chance to get to know me a little bit more.

I hope you learn a little bit about technology and a little bit about me.

Avoid These Mobile Design Mistakes on Your Website

Avoid These Mobile Design Mistakes on Your Website

Mobile optimized design is crucial nowadays because... yep... you guessed it... everyone is on their phones. A huge number of people browse websites on their mobile devices and optimizing your website for mobile shouldn’t be an afterthought, but a main part of the...

4 Ways You Can Encourage Local Reviews

4 Ways You Can Encourage Local Reviews

Reviews are important for all businesses, even more so for local businesses as people are often searching for businesses on their phone and deciding solely based on reviews (I know I have done that!) These tips can be applied to both online businesses and those with a...

The Only 4 Things You Need For Email Marketing

The Only 4 Things You Need For Email Marketing

Email marketing sounds so very complicated and technical, right? It really isn’t, and here’s why.  Email marketing doesn’t need to be as overwhelming as it sounds. Even though email marketing can often sound like rocket science, it’s a lot easier to get set up with...

Why This Quote Means So Much To My Business

Why This Quote Means So Much To My Business

“If you really want to grow as an entrepreneur, you’ve got to learn to delegate.”– Richard Branson What's the story behind discovering the quote you love? Rewind to 2018 when I was just starting my business. I was clearly not making money from it, running myself into...

Build Your Brand by Sharing Knowledge

Build Your Brand by Sharing Knowledge

Many business owners are reluctant to share knowledge because they are afraid they’ll lose business by doing so. The most common response I get is, "Why am I going to give away content for free when I can charge for it?". The reason is that if someone sees how much...

5 Ways to Plan for Uncertain Times in Your Business

5 Ways to Plan for Uncertain Times in Your Business

Even if you're going through the “best times” in your business, the worst times aren’t ever far away (I know, I'm usually pretty positive, but this is important to think about). It only takes a downturn in an industry, a recession or even a pandemic to create chaos....

Why These Homepage Examples Are Seriously Engaging

Why These Homepage Examples Are Seriously Engaging

As you probably know, it is very important to have an engaging website homepage in order to keep customers on your site for longer. If you can grab their attention and resonate with them, they are much more likely to stay and read on, sign up for your lead...

5 Questions Clients Ask Me About Website Care Plans

5 Questions Clients Ask Me About Website Care Plans

Once you build your website you are done with it, RIGHT? Unfortunately, that is far from the case. Website maintenance/care requires updates to various sections of your website. (1) The Backend: Website code, plugins, security, the framework to reduce bugs and hacking...

The 5 Point Checklist For Project Success

The 5 Point Checklist For Project Success

It is very important to be on the same page and have a clear understanding between you and your designer (web, graphic, social media, etc.). As much as you may hope... your vision is not going to magically pop from your head, to their head, and to the website. It can...

Finding Your Brand Personality

Finding Your Brand Personality

It is so important to have a brand personality. Great branding communicates clearly with your customer. Here are a few branding examples that I have done for other clients. Identify what makes you different What can you offer to your customers that your competitors...

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