My Blog

I like to share helpful tips for my clients (and anyone reading), explore new tech tools, and give you a chance to get to know me a little bit more.

I hope you learn a little bit about technology and a little bit about me.

What to include in your privacy policy

What to include in your privacy policy

If you have been around me at all, you know that I am all about privacy policies.  They are sooooo important... because let's face it... I'm not a lawyer and neither are you. There are potential problems that can come from not having one. There is GDPR (European...

How a website backup saved the day

How a website backup saved the day

I'm going to tell them a story about how a website backup saved a client's website when most of the content was deleted by a new manager. Yes... this can happen if you are not sure what you are doing.  My client (we will call her Jane) called me in a complete panic...

Sell more to your existing customers

Sell more to your existing customers

Many business owners are overlooking a great source of revenue from people that they already know, like and trust them - .... DRUM ROLL... their existing customers. It’s too easy to always be looking for new sales or new leads. This is where the majority of...

How to create a new revenue stream for your business

How to create a new revenue stream for your business

Digital products present an opportunity for a business to create a new revenue stream. This can add rapid growth to a business and even help you to reach a new audience. Of course, this will sound like a lot of work to someone when they don’t understand digital...

6 WordPress maintenance tasks you should be doing regularly

6 WordPress maintenance tasks you should be doing regularly

For many business owners who have WordPress websites, the maintenance of their site is very much an afterthought. They’ll only think about maintenance when they experience an issue, rather than carry out tasks on a regular basis. This makes them reactive rather than...

Who is your website really for?

Who is your website really for?

This topic can be a hard one for many business owners to grasp, particularly if you like to be in charge of everything. The design and content of your website should be focusing on your target audience. It needs to be something that answers the problems that your...

Why Your Business Needs a Website Audit

Why Your Business Needs a Website Audit

The term “website audit” hardly inspires excitement. You’re probably picturing somebody in a stuffy suit with a clipboard scrolling through your website and taking notes. They might sound boring, but website audits are an essential part of ensuring your website is...

Create a Simple Product for Your Breakeven Ad

Create a Simple Product for Your Breakeven Ad

Your business can benefit from the power of breakeven ads. It doesn’t matter what industry you’re in. What matters is that you’re able to help your customers with the specific problems they’re suffering from. When it comes to creating a digital product, you’ll want to...

5 Blog Topics Your Customers Want to Read About

5 Blog Topics Your Customers Want to Read About

Writing and updating a blog can feel like a monumental task for many business owners. You can start out with the best of intentions, but quickly lose steam, writing less and less until the blog fades into the background. One issue that many business owners find is...

Create the Perfect Thank You Video for Your Customers

Create the Perfect Thank You Video for Your Customers

Are you using video in your business? Video is a fantastic way to show a customer or client that you appreciate their support. Video is much more effective than simple text-based communication when it comes to building trust and creating a stronger connection with...

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